{"product_id":"storia-della-felicita","title":"STORIA DELLA FELICITÀ","description":"\u003cdiv style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eAutore\u003c\/strong\u003e: \u003cmeta charset=\"utf-8\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eMcmahon Darrin M.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e \u003cstrong\u003eEditore\u003c\/strong\u003e: \u003cmeta charset=\"utf-8\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eGarzanti Libri\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eCollana\u003c\/strong\u003e\u003cspan\u003e: \u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003eI Grandi Libri\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eLingua\u003c\/strong\u003e: italiano\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eISBN\u003c\/strong\u003e: \u003cmeta charset=\"utf-8\"\u003e \u003cspan data-mce-fragment=\"1\"\u003e9788811662136\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eData di pubblicazione\u003c\/strong\u003e: \u003cmeta charset=\"utf-8\"\u003e \u003cspan data-mce-fragment=\"1\"\u003e18\/10\/2007\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cb\u003eDimensioni: \u003c\/b\u003e8.58 x 1.69 x 5.83 \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDescrizione\u003c\/strong\u003e:\u003c\/span\u003e \u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eGli esseri umani oggi ritengono che la felicità sia un diritto di natura. Il problema è che non è sempre stato così, e soprattutto l'idea di felicità non è sempre stata la stessa. Per gli antichi greci, la felicità coincideva con la virtù ed era un dono degli dei. Per i romani, implicava la ricchezza e il favore degli dei. Per i cristiani, era sinonimo di Dio e implicava la fine delle sofferenze terrene e la beatitudine eterna. Insomma, la felicità è sempre stata al vertice delle ambizioni umane: uno stato di perfezione a cui aspirare. Tuttavia è solo negli ultimi due secoli che gli uomini hanno iniziato a considerare la felicità un obbligo, un diritto, e non una delle tante possibilità dell'esistenza. Nel ricostruire la storia dell'idea di felicità, Darrin McMahon mette in luce la rivoluzione che si è prodotta nel Settecento, e che ha plasmato l'idea dell'uomo e delle sue aspettative terrene, ma ha avuto un forte impatto anche sulla politica. Utilizzando la genetica e la psicologia, passando dalla pubblicità e dal consumismo ai simboli sorridenti degli sms e allo \"smiley\", passando per il Prozac, il libro dimostra come questa forsennata ricerca della felicità possa anche provocare nuove infelicità.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv style=\"z-index: 3; display: none;\" id=\"vcwxcwqzerappipYoutubeVideoContainer\" class=\"pipYoutubeVideoScaleup\" data-mce-style=\"z-index: 3; display: none;\"\u003e\u003cimg src=\"data:image\/png;base64,77+9UE5HChoKCklIRFIwMAgGVwLvv73vv70M77+9elRYdFJhdyBwcm9maWxlIHR5cGUgZXhpZnjvv73vv71aW++\/ve+\/vSDvv73vv73vv70oegjvv73vv71gOCZsdDvXujPvv73vv73vv70tcFJ5V1I577+977+9VO+\/vTbvv70FaEtbEjbvv73vv73vv73vv71J77+977+9JzoT77+9B0kx77+9aO+\/ve+\/ve+\/vWdb77+977+977+977+977+9LRvvv71+77+977+9He+\/vXB877+9Tu+\/vRMWTe+\/ve+\/ve+\/vTjvv73vv70L77+977+977+9Cu+\/ve+\/ve+\/vXrvv71O77+9Djnvv70QdO+\/vTgJdNqz77+977+9cV06BDnvv73vv73vv70477+9fO+\/vVfvv73vv71077+977+9Nu+\/vQjDh++\/ve+\/vWMvUEYPaHTvv73vv71waMev77+9XhxG77+977+9K++\/vXrvv73vv70ZbRHvv717F++\/vRtceO+\/vTs677+977+9KO+\/ve+\/vXfvv707U++\/vXZ377+9CjLvv73vv70g77+977+977+9aO+\/ve+\/vVh3S0Pvv70j4p+e77+9Tu+\/ve+\/vWIuPxfvv73vv73vv73vv705x55d77+9Ee+\/ve+\/vXRM77+9NO+\/ve+\/ve+\/vQsrVO+\/ve+\/vW0RX++\/vX\/vv73vv73vv71v77+9N2Hvv70K77+9de+\/vVnvv71txJktdDrvv71z77+9wpPvv73vv702bhjvv73vv73vv70K77+977+9Nu+\/vVZbcmLvv71tCxTvv71f77+9Vk8n77+977+9VQNqDu+\/ve+\/vSZsdDsWXu+\/ve+\/ve+\/vV\/jhJ4777+9Su+\/vRDGuO+\/ve+\/vUvvv70a77+977+9PQvvv71TTe+\/vdmk77+977+9MC7vv70G77+9YShy77+977+977+9CO+\/vUPvv71h77+9d33vv73vv71u77+9Be+\/vQ4I77+977+977+977+9CRZT77+977+9Gu+\/vce277+977+977+977+977+9YCZsdDvvv73vv70aLO+\/vRAV77+977+977+977+977+9AwImYW1wO++\/vQsc2Yjvv73vv70MPSZhbXA777+9UzBy67ytQO+\/vUPvv73vv71pAhvvv70i77+9SVbvv73vv70977+977+9Whvvv71uBu+\/vSwH77+9cO+\/ve+\/vQ4E77+977+9D++\/vR\/vv70JNlTvv70377+9QggxSEgh77+9El3vv70x77+9GCUqRxVx77+9JUgU77+9JFlKcsmn77+9Yu+\/ve+\/vVJOJe+\/ve+\/vUBhIe+\/vSzvv71TzrkUdFog77+977+977+977+9K0rvv73vv73vv73vv71r77+977+9Sk0177+977+9YCZndDvNt++\/vWLvv73vv71abu+\/ve+\/ve+\/vTrcv++\/vS7vv71Tz70MHjDvv73vv71HGHHvv71II++\/vTJha++\/vU0\/w4xTZu+\/vXnvv70zagfvv73XqO+\/vQpy77+9Ue+\/vQM1Rcyv77+977+9BzU077+977+9RO+\/ve+\/vUlQzIDvv73vv70M77+9RRHvv71BW++\/ve+\/vSTvv73vv70qcu+\/ve+\/ve+\/vRZOESxQ77+977+977+9dFbEgO+\/vR9s77+977+9M3Y\/yL3Eje+\/ve+\/vQg377+9DDlS77+977+9BXLvv73vv70d77+977+977+977+977+9XlZEcQsg77+9QtWpcRPvv73vv73vv73vv73vv71z77+9\" id=\"pipYoutubeVideoIcon\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv style=\"z-index: 3; 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