{"product_id":"la-trappola-di-internet","title":"LA TRAPPOLA DI INTERNET. COME L'ECONOMIA DIGITALE COSTRUISCE MONOPOLI E MINA LA DEMOCRAZIA","description":"\u003cdiv style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eAutore\u003c\/strong\u003e: \u003cspan data-mce-fragment=\"1\"\u003eHINDMAN M.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eEditore:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eEINAUDI\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCollana\u003c\/strong\u003e: \u003cspan mce-data-marked=\"1\" data-mce-fragment=\"1\"\u003eI MAVERICK\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9788806242800\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cstrong\u003eData de pubblicazione:\u003c\/strong\u003e 03\/12\/2019 \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eNumero di pagine:\u003c\/strong\u003e XII - 292\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cdiv class=\"popup-para\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"upper-first-letter read-more-abstract\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan class=\"a-text-bold\"\u003e-\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDescrizione\u003c\/strong\u003e:\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003eInternet avrebbe dovuto allargare e segmentare il mercato, rendendo impossibili i monopolî dei media. Invece oggi, colossi come Google e Facebook controllano il tempo che passiamo online e ricevono giganteschi profitti dalla cosiddetta economia dell’attenzione. La trappola di internet mostra come tutto ciò sia potuto accadere. Questo saggio provocatorio e attualissimo racconta l’ascesa vertiginosa dei giganti digitali, e spiega cosa possono ancora tentare di fare i «giocatori» piú piccoli per sopravvivere in un’ardua partita inesorabilmente truccata a loro danno. Internet non ha ridotto i costi per raggiungere il pubblico, ha semplicemente mutato chi paga e come. Sfatando un mito duro a morire, Hindman dimostra che internet non è piú quella tecnologia post-industriale che ci è stata raccontata: ormai è diventato matematicamente impossibile per degli universitari al lavoro in un garage battere Google, e la neutralità della rete non può da sola funzionare come garanzia di un’internet aperta e democratica.\u003c\/div\u003e\n\u003cdiv class=\"attr\"\u003e\n\u003cdiv class=\"popup-para\"\u003e\n\u003cdiv class=\"upper-first-letter read-more-abstract\"\u003e\n\u003cdiv class=\"popup-para\"\u003e\n\u003cdiv class=\"upper-first-letter read-more-abstract\"\u003e\n\u003cdiv class=\"clearBoth\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"popup-para\"\u003e\n\u003cdiv class=\"upper-first-letter read-more-abstract\"\u003e\n\u003cdiv class=\"clearBoth\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"popup-para\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"upper-first-letter read-more-abstract\" data-mce-fragment=\"1\"\u003e\n\u003cdiv 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